Shopping
-do you like shopping? why, why not?
-where do you often go shopping?
-what did you last buy?
-when did you last buy something online and what was it?
-what was the most profitable shopping of your life?
-what was the worst shopping of your life? why do you think so?
-when are planning to go shopping soon and what do you want to buy?
-on what do you spend most of your money?
Related Words shopping centre, pharmacy, shoe shop, bookshop, record shop, toy shop, bargain, brand, cashier, casual clothes, sportswear shop, changing room, try-on, discount, shop assistants, wholesaler, outlet shop, pricey-expensive, cost an arm and a leg, second hand, brand new, shopaholic, shop around, order online
word game – Shopping
Studies and experiments across years (2010, 2014, 2015 and more recently 2019) have given us more insight into colour psychology.
Red: Red is a brave colour choice that’s been associated with excitement, passion, danger, thrill, energy, and action. You may notice that some brands use red for their “call to action” buttons (“order now,” “shop now,” etc.). This is because red is an intense colour and it can provoke strong emotions which can encourage you to buy things.
Orange: Orange is often representative of creativity, happiness, freedom, success, and balance. Marketers may use this colour to draw your attention to a catchy heading or important note on their website (many “alerts” are orange to catch your eye) —but orange isn’t nearly as brave as red.
Yellow: Happiness, positivity, and the warm summer sun are what yellow reminds us of. Brands may use yellow in their logo to make you feel happy when you see their products. Many “free shipping” icons on websites may be yellow to attract you to something that is cheerful and positive.
Blue: Blue is stable, harmonious, peaceful, and trustworthy. Brands that want to be most well-known for their durability, strength, or reliability will use blue in their logos. Many popular computer companies (Dell and HP) and websites (Facebook, Twitter, Vimeo) are known for their blue and white logos.
Green: Two of the things that make the world go round are associated with the colour green: nature and money. Green can show growth, fertility, health, wealth, wellness, or generosity. Green can also be associated with negative feelings such as jealousy or envy.
Purple: Purple can be connected to royalty, power, privilege, wisdom, and spirituality. Purple can be something of a frustrating colour as well, as it can cause feelings of frustration or arrogance – this is why websites and brands (Hallmark, Yahoo) will use purple or mix purple with a warmer tone such as white.
Pink: Pink is often associated with femininity, playfulness and love, but pink can also be an immature colour. You will notice a lot of pink in a child’s toy packaging or brands to signal playful, capricious fun. Other brands (Victoria’s Secret for example) have used the colour to mean something cute, fun, playful and hot.
White: White is often associated with purity – in Western cultures, white is for weddings and hospitals, often signifying purity, cleanliness, and order. Brands will often add white to offset more intense colours (such as red).
Black: Black can mean so many different things: boldness, uniqueness, mystery, intrigue and power. But it can also mean unhappiness, darkness, sadness, pain, or grief. Black is associated with death but can also be associated with strength, luxury, and intensity.
READ/SPEAK
What is your favourite brand logo? What are the logo colours? Which brands do you usually buy? Why do you buy those brands?
Share the cost of something, especially a meal, equally.
LEARN THE IDIOM AND SPEAK
Who pays when you do shopping, your parents or you? When and what did your father buy for you? When and what did your mother buy for you?
